#18 | Laura Silva | Driving accessibility and inclusive design
βI want people that have already something going against them to now not also have the world against them. I want us to stop making customers adapt to our technology, but create technology that is fundamentally adaptable to them.β
Laura Silva on why inclusivity, diversity and accessibility in design is key to drive impact as a designer.
Just launched episode 18, which was an inspiring conversation with Laura Silva - VP Accessibility Technology - UX Design Lead at Bank of America as well Mentor at Girls Who Code and formerly UX Designer at Amazon. She shares outstanding insights on
the importance of accessibility in design and how to integrate it into the design process
how she drives the financial sector towards more accessible service experience
her learnings designing more inclusive product experiences at Amazon
why understanding regional cultures and evolving a robust UX research practise for markets is key for more inclusive products
why diversity in teams and backgrounds can drive product success
how inclusivity as an approach leads to better designed products
her powerful story and passion and drive behind accessibility, inclusion and diversity
Again, this is a collaboration of IDSA (Industrial Design Society of America) and Designdrives. All episodes of this series were recorded at International Design Conference (IDC) in Chicago.
About IDSA:
βFor over fifty years, IDSA has worked to advance the practice of industrial design through education, information, community and advocacy. Our roots stretch to the beginning of the profession and our members are, and have been, some the most celebrated industrial designers of all time. However, being a part of this community means you are joining something bigger than any one individual. Your participation helps strengthen the industrial design profession as a whole and contributes to the boundless impact of design within business, culture and society.β
Learn more at https://www.idsa.org