#5 | Ross Mitchell | Driving UX Research & Strategy from Ford to AT&T

In this episode we talk about Design Strategy and UX Research. Ross Mitchell is an experienced design leader that gained experience from the automotive field at Ford to the entertainment industry at AT&T as a director of UX Research and Strategy. Gaining experience in both in-house teams and design consultancies: Before his corporate experiences, he was also working at design agencies like RKS Design and served as an Adjunct Professor at CCS. Nowadays he is building WHOA as a Co-founder and Managing Director of the agency which bridges the sectors of research, strategy, innovation and design.

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#4 | Shan He | Driving transparency and urban design through mobility data

In this episode, we learn about designing mind-shifting data visualisations. Shan He from Uber talks about empowering urban designers and planners through data visualisation of mobility behaviour data - gained from Uber’s user behaviour data. Besides being the founding member of Uber’s visualisation team (after leaving MIT) she also helped to develop an “open-source” tool called Kepler.gl which empowers people from all backgrounds to create stunning visualisations.

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#3 | Joey Zeledón | Driving desirable innovations through emotional ergonomics

In this episode, we talk with Joey Zeledón who just founded his own Design Studio. Prior to that, he was Design Principle at Steelcase, driving the intersection of spacial healthcare experience and furniture design. He is also the author of the book “Touchy/Feely” and Co-founder of Mothership. Before joining Steelcase Joey gained experience at Smart Design in New York, Continuum and even in footwear design through his time at New Balance.

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